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  • Writer's pictureDanny Joyce | Editor

O’Driscolls Irish Whiskey Announces Sponsorship of 22 Year Old Professional Racing Driver Max Hart

O'Driscolls Irish Whiskey proudly announces an exciting sponsorship of Max Hart, the rising 22 year old professional racing star from County Wicklow. Rooted in bravery and adventure, O’Driscolls Irish Whiskey looks forward to following his daring escapades across the race tracks.

Pictured Professional Racing Driver Max Hart, O’Driscolls Irish Whiskey’s newest Brand Ambassador


This year, Max takes on the TCR Asia Championship and beyond! With the championship making a long-awaited return after a hiatus induced by the global pandemic, Max is gearing up to tackle iconic tracks in his Hyundai Elantra N TCR across Asia, from the Sepang Formula 1 track in Malaysia to the Shanghai Formula One track in China. Most tracks are between 4-6km and approximately 30 minutes for Sprint races which are both physically and mentally tough – “It’s like going for a 100m sprint but for 30 minutes!” Max mentioned.


Making the switch from karting to cars at the age of 15, Max set his sights on the pinnacle of motorsport: Formula One. However, in a bold move in 2020, Max redirected his ambitions towards touring cars, paving the way for a new chapter in his racing career. O'Driscolls Irish Whiskey are delighted to support him on his venture, fuelling his passion and driving him towards new heights of success.


Throughout Max's career, he has encountered numerous dangers inherent in the world of motorsport. From high-speed crashes, including a terrifying incident at the Shanghai Formula 1 track where he collided at 240kph, to a harrowing crash resulting in his car bursting into flames in F1000 racing while driving at over 200kph - Max has faced the perils of the track head-on.


Additionally, in his debut year in Formula Vee, he experienced a multi-car collision, going airborne over two cars at just 16 years of age. While frightening, this has never phased Max as he is determined to succeed and continues to push himself and his capabilities on the racetrack.


Max documents and showcases his exciting day to day racing life on social media and is the most followed Irish Racing Driver with a fanbase of over 100k followers on TikTok and 25.1k followers on Instagram.


Michael Stafford, owner of Stafford Bonded and MD of O'Driscolls Irish Whiskey said “We are thrilled to sponsor Max Hart on his journey through the world of motorsport. Max embodies the daring and adventurous spirit of O’Driscolls Irish Whiskey and we look forward to supporting him throughout his brave endeavours”.

Max Hart said “I’m thrilled to have an Irish brand like O’Driscolls Irish Whiskey sponsoring me and my passion -  I’m very excited for an action packed year!”.


Created by the descendants of the ancient O’Driscoll Clan, the famous Pirate & Smuggler ancestors from Baltimore, West Cork, comes this exceptional blended Irish whiskey. Made from a blend of grain and malted barley, O’Driscolls Irish Whiskey is triple distilled and matured in bourbon casks for a minimum of 3 years.


For more information on O’Driscolls Irish Whiskey, visit  www.odriscollsirishwhiskey.com.


For more information on Max Hart, visit maxhartracing.com and his social media @maxhartracing (TikTok) & @maxhartracing (Instagram).


Slán go fóill.

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