SubwayÂŽ has today launched a partnership with charity Crosscare to support those who may need it most amid the current cost-of-living crisis.
Subway will donate 50c from every 6-inch Sub, Wrap and Salad purchased from 13th â 24th December to Crosscare â a charity dedicated to creating long-term, sustainable outcomes for those experiencing food poverty.
Crosscareâs Food Poverty Service helps families and individuals who need it most with emergency food supplies. As part of the service, dedicated caseworkers meet with each family and individual and offer people access to support and information to help them move away from long-term food poverty. Crosscareâs Food Poverty Service has met over 800 families and individuals, including 1,000 children, in the past year, and demand for the service is expected to rise in the early weeks of 2023.
Rory OâConnor, who launched the partnership on behalf of Subway at Crosscareâs Community CafĂŠ on Portland Row said: âWe all know itâs an incredibly tough time for so many people at the moment, which is why itâs more important than ever to support those committed to making a difference and feeding the festive spirit this winter. SubwayÂŽ's partnership with Crosscare and their âSub Youâ initiative is doing just that. So, get yourself down to a Subway this Christmas."
Conor Hickey, CEO at Crosscare said: âWeâre incredibly grateful to SubwayÂŽ, whose fundraising will help support our Food Poverty Service as demand increases this Christmas and into the new year. This support from SubwayÂŽ customers will help us to help families and individuals who are being impacted by the cost-of-living crisis get access to the food and support they need.â
Subwayâs partnership with Crosscare has been launched as part of the sandwich brandâs âSub Youâ campaign â an initiative to support Irish people with deals and promotions on tasty meals and snacks. With guests across Ireland set to benefit from the rollout of offers via Subway RewardsÂŽ, Subwayâs âSub Youâ will see a selection of deals and promotions launch on the Subway App over the coming month, bringing some welcome festive spirit to the current economic doom and gloom many are experiencing.
Angelina Gosal, Head of Marketing UK & Ireland at Subway comments: âWeâre really excited to be launching our Sub You campaign with Rory OâConnor and raise awareness of the great deals that SubwayÂŽ is offering this festive season. At SubwayÂŽ weâre committed to supporting local communities and our partnership with Crosscare is our chance to help those who might need it across Ireland this winter.â
âSub Youâ deals kickstarted with Subwayâs app-exclusive advent calendar featuring 12 cost-saving offers until 27th December. For upcoming âSub Youâ deals and promotions on tasty meals and snacks, download the Subway App here: subwayrewards.ie/home
To find your nearest open SubwayÂŽ store, visit subway.com/en-ie/
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