top of page


ALDI’s award winning Lacura Sun Care Range starts from as little as €1.99 - perfect for an Irish heatwave
ALDI’s award-winning sun care range is perfect as the weather heats up with prices starting from as little as €1.99. The Lacura collection - cruelty-free, dermatologically tested, and approved by paediatricians - is available in stores nationwide. Designed to deliver high-quality sun protection at accessible prices, the range offers effective skincare without the premium price tag. The Lacura SPF50+ Sensitive Face Lotion 50ml €2.99 fragrance-free and non-greasy, is suitable f

Danny Joyce | Editor
1 day ago


Peter O’Mahony teams up with Tesco Ireland to bring new Non-Alcoholic Beers to Stores Nationwide
Tesco Ireland customers can now pick up two new full flavour 0.0% beers – a non-alcoholic lager and pale ale - from rugby star Peter O’Mahony’s Active Brewing Company as part of their weekly shop. The beers are available now in more than 130 Tesco stores nationwide and online, priced at a Clubcard Price of €2.50 each (RRP €2.75), and will remain part of the range after April 24th following an initial exclusive launch period. Tesco Ireland is the first retailer in the c

Danny Joyce | Editor
4 days ago


Lidl Ireland teams up with Irish Influencers to help you dish up an unforgettable Come Dine With Me Experience this Easter
Some of Ireland's most-loved social stars have teamed up with Lidl Ireland to celebrate a Deluxe Easter , sharing their expert tips and must-buy recommendations to help you prepare for an unforgettable family feast this bank holiday weekend. This year, Lidl Ireland is proving there is more to value than just a price tag by offering a premium three-course range from indulgent starters to decadent desserts at prices that keep the focus on the festivities. Whether you are h

Danny Joyce | Editor
Mar 31


Simple Easter moments that matter most with ALDI’s Easter Specialbuys
Decorating the house, baking sweet treats and planning an Easter egg hunt in the garden – it’s the simple traditions with family that make Easter special. From March 19th, ALDI ’s Easter Specialbuys arrive in stores nationwide, making it easier than ever for families to create those special moments at home. Here are five simple Easter moments families can enjoy with ALDI’s Easter Specialbuys: Baking Memories Together Easter baking is a tradition many families enjoy, and get

Danny Joyce | Editor
Mar 18


Ready, set, run with ALDI
Run club ready? If not check out the range of affordable running essentials, landing in stores nationwide from February 26 th . With prices you’ll sprint for, ALDI’s range makes getting started or continuing easier. Shoppers can get the full running look for less with a complete bundle including Sports Socks, Trail Running Accessory, Seamless Comfort Bras, Running Tights and Running Shoes for just €43.95 - everything you need to go from couch to 5K with lots of value. Pic

Danny Joyce | Editor
Feb 26


Frank and Honest invites Coffee Lovers to embrace their Dark Sid
Frank and Honest are delighted to introduce their new Dark Roast blend , now available in Centra and SuperValu stores nationwide. The new blend will join the brand’s much loved House Blend, giving customers more choice at the machine. Described as smooth, bold and irresistible, the Frank and Honest Dark Roast is a shamelessly dark blend with rich notes of dark chocolate and dried fruits. Full-bodied and unapologetic, it’s designed for coffee drinkers who like their cup with

Danny Joyce | Editor
Feb 24


Garden Week. It’s Not Complicated. ALDI’s simple solutions for first-time Gardeners
ALDI are inviteing first-time gardeners to bring the joy of growing into their homes and outdoor spaces. With Spring just around the corner, these simple, affordable tools and practical solutions, will help you create a garden that’s ready for when we can enjoy it. Start your gardening journey with the Walk-in Greenhouse €29.99 , a practical and spacious solution designed to protect young plants and create ideal growing conditions. Perfect for nurturing seedlings helping shie

Danny Joyce | Editor
Feb 23


Which Pancake Personality Are You?
Ahead of Pancake Tuesday, ALDI is helping everyone in Ireland discover their perfect pancake personality. Whether you prefer thin and classic, thick and indulgent, or a quick-and-easy stack, ALDI has everything you need at great value to make sure Pancake Tuesday is not complicated. Discover Your Pancake Personality The Classic: Loyal to tradition, this personality loves the simple pleasures. Thin pancakes with a squeeze of lemon, a dusting of sugar, or a drizzle of syrup sh

Danny Joyce | Editor
Feb 12


Romance. It's Not Complicated with ALDI
Heading to the highly anticipated Six Nations clash between Ireland and Italy this weekend? ALDI is bringing a little extra romance to the Aviva Stadium on Valentine’s Day, February 14th . Fans will have the chance to join an immersive and unexpected experience outside the stadium to show that simply - Romance. It’s Not Complicated. Set at the Lower Podium, ALDI’s activation invites fans to test their skills in a playful challenge with a twist: participants can aim for ei

Danny Joyce | Editor
Feb 12


Shredded Wheat launches new Fruit Wheats range in time for Fibre February
Nestlé Cereals is bringing a deliciously fruity twist to high fibre breakfasts with the launch of its new Shredded Wheat Fruit Wheats range hitting Tesco stores nationwide in time for ‘ Fibre February ’. Shredded Wheat Raisin Wheats, Blueberry Wheats, Apricot Wheats and Red Berry Wheats are bitesize biscuits, made with toasted whole grain wheat and a delicious fruity filling. With no added sugar* the new breakfast cereal is high in fibre, low in fat and salt and suitable

Danny Joyce | Editor
Feb 4


The Weekly Shop, It’s Not Complicated!
Off the back of the launch of ALDI Ireland’s new brand platform, ‘ ALDI. It’s Not Complicated ’, the retailer has taken its message straight to the streets with some punchy OOH. In a bold and playful outdoor activation, ALDI has appeared around Dublin and Cork city delivering a simple reminder to shoppers that great value doesn’t need gimmicks, hoops or headaches. Cutting through the clutter of modern grocery shopping, the striking placements champion ALDI’s belief that ke

Danny Joyce | Editor
Jan 25


Healthy Habits with ALDI’s Ready to Cook Range
January is the perfect time to refresh routines and focus on a balanced lifestyle – without turning to restrictive plans. This January, ALDI is making it easier for shoppers to embrace healthier, long-term habits with its convenient Ready To Cook range, alongside five simple tips designed to support smarter meal planning and everyday wellness. Made using quality Bord Bia Quality Assured Irish ingredients, ALDI’s Ready To Cook range helps shoppers save time and money wh

Danny Joyce | Editor
Jan 7


Three Irish food Producers achieve Nationwide recognition with ALDI
ALDI Ireland has announced the 2025 winners of its Grow with ALDI programme, with three Irish producers from Cavan, Dublin, and Tyrone set to have their products available in 166 ALDI stores nationwide from January 8 th . The announcement comes as ALDI opens applications for the 2026 programme, inviting innovative Irish food producers to apply by January 30 th for the chance to bring their products to shelves across the country. This year’s winners were chosen following a

Danny Joyce | Editor
Jan 2


Perfect Blend: Cavan trio serve up a taste of Christmas with Lidl Ireland as retailer launches trending new Festive Tipple
Three agri-food suppliers from Cavan have proven to be the cream of the crop for Lidl Ireland this Christmas as the retailer officially launched its brand new Dundalgan Toffee Yum Yum Liqueur which sees a trio of local suppliers - Terra Spirits & Liqueurs , Ice Cream Treats and Lakeland Dairies - benefit from new and expanded supply deals with Ireland’s leading discount retailer. Inspired by the retailer’s trending Toffee Yum Yum bakery product - a twisted doughnut-like pa

Danny Joyce | Editor
Dec 18, 2025


Brussels Sprouts Boom, Despite the Naysayers
New data from ALDI Ireland reveals that Brussels sprouts are expected to be the undisputed star of Christmas in 2025, with estimates based on last year showing that a quarter of the month’s stock was snapped up on December 23rd. Fresh cream, champagne, and AA+ batteries weren’t far behind, showing that Irish shoppers will be racing for the festive essentials that make or break the big day. December 23rd, 2024, also went down as ALDI’s busiest shopping day of the year, as hou

Danny Joyce | Editor
Dec 18, 2025


Raise a glass to Christmas with Tom Doorley’s ultimate festive wine pairings
ALDI makes choosing the perfect bottle easy with a standout festive selection personally chosen by Tom Doorley. Tom’s picks make matching every dish effortless, and with the Specially Selected Wine Sale running until 21 st December, it’s the perfect time to stock up on exceptional bottles at brilliant value. Embrace JOSI (the joy of sitting in) this Christmas, when the festive chaos gets a little too much, nothing beats taking a quiet moment for yourself with a great glas

Danny Joyce | Editor
Dec 16, 2025


ALDI unveils its 2025 Festive Food Collection and top tips for Mastering Christmas Dinner
ALDI is here to help make Christmas dinner more spectacular than ever before as households across Ireland prepare for the biggest meal of the year. This festive season, ALDI is putting the spotlight firmly on the season’s true hero ingredients with expert guidance from Aidan Gilhooly and James Coughlan , Sampling Chefs for ALDI Ireland , guiding shoppers through this season’s range as well as every step of creating a fabulous festive feast. The staple products in this year

Danny Joyce | Editor
Dec 3, 2025


Halloween Recipes and last-minute Essentials from ALDI
ALDI is here to make Halloween hosting frightfully easy – and affordable! Whether you’re planning a cosy dinner party or preparing for a parade of little monsters at your door, ALDI has everything you need this October 31 st . To help you host with ease this spooky season, ALDI has conjured up two wickedly good recipes to recreate at home – both made using fresh, seasonal ingredients from your nearest ALDI store. Start the night with Pumpkin Alfredo , an autumnal twist on

Danny Joyce | Editor
Oct 24, 2025


Lidl Ireland unveils Eco-Friendly Wooden Toy Collection for The Festive Season
Step into a world of imagination and learning with Lidl Ireland's fantastic new collection of wooden toys this festive season. The exciting range of eco-friendly, durable and sustainable toys are available now in all 188 Lidl stores nationwide while stocks last. Designed to inspire young minds, sparking creativity and aid development the range features puzzles, doll’s houses, a train set, play kitchens, a wooden supermarket and lots more. Each piece is crafted to provide en

Danny Joyce | Editor
Oct 10, 2025


ALDI unveils new cooling range in time for Menopause Awareness Month
October is Menopause Awareness Month , a time to raise awareness, break the stigma and highlight your support. To coincide, ALDI has...

Danny Joyce | Editor
Oct 8, 2025
Blog: Blog2
bottom of page

